Our Story

The Brand

At REDĒ Beauty, we believe that many of life’s most important moments begin at your vanity table. For us, makeup isn’t just about looking better, it’s about time well spent dedicating a few moments to beautify, center and ground before presenting yourself to the world. The process of applying makeup brings you back to your true essence while giving you a moment of small transformation that helps you get a little more ready for anything your day presents.  

We transform the everyday act of putting on makeup into a multi-sensory ritual by integrating elegant color with a nostalgic fragrance experience; one delivered not through traditional scented formulas, but via innovative vessels designed to evoke emotional memory at the moment of application. We are creating a new category of sensory makeup. 

Founder’s Story

Hi Beauties! My name is Jill and I’m thrilled to share my brand with you. As a child, I was always at my mother’s vanity playing with her makeup. Sitting in her little cushioned stool, with special lighting and a bounty of beautiful colors and textures, I was in my happy place. As I got older and started getting ready for events with my Mom and older sister, we’d check in as we were doing hair and makeup to see how “ready” each of us was getting. Were we getting “ready-ready” with full on hair-styling, false lashes and cheek highlighter for a formal event? Or just “ready” enough to look cute running into a friend at the mall. For us, getting ready was a religion. 

A few decades later into my corporate career, I found myself wanting to bring this playful joy to the world through color and fragrance. And from that REDĒ Beauty was born! I hope you love it as much as I do.